Quick Summary: In Malaysia, 7 in 10 consumers prefer messaging a business over calling or emailing (Kantar/Meta 2024), and 92% prefer messaging over phone calls for customer service. Businesses that
Quick Summary: SMS marketing achieves a 98% open rate globally compared to roughly 20–28% for email with 90% of messages read within three minutes of delivery. In Malaysia, the MCMC
Predictive Dialing 101: Reducing Wait Times and Boosting Agent Morale Quick Summary: A predictive dialer is an automated outbound calling system that dials multiple numbers simultaneously and only connects agents
Quick Summary: A predictive dialer is an automated outbound calling system that dials multiple numbers simultaneously and only connects agents to calls answered by a live person filtering out busy
How to Spot an AI Generated Scam Message Before It’s Too Late Plus Why Malaysian Elders Are Often Targeted and What Younger People Can Do to Protect Them Scammers in
Cloud PBX and VoIP communications have become a mainstream choice for Malaysian businesses. By bringing phone systems into the cloud, organisations can reduce hardware costs and support remote teams more
Beyond Location Tracking – How V-Ranger (Field Visit App) Optimizes Remote Workforce Productivity in 2026 In 2026, businesses no longer compete just on product or price. They compete on how
Beyond Chatbots: Why “Agentic AI” Is the Must-Have Customer Service Strategy for Malaysian BPOs This Year In the last few years, businesses have thrown around terms like AI chatbots and
Malaysia is entering a new phase of digital security. Recent verified government moves mean businesses that rely on telecommunication and messaging services need to pay attention especially those focused on
Call Centre Compliance. Running a call centre in Malaysia involves more than call volumes and productivity. Businesses using VOIP systems and predictive dialers must comply with national regulations covering call
